Foot Levelers News and Press Releases

ROANOKE, VIRGINIA—January 26, 2016—Foot Levelers just announced an exciting spring lineup of educational events for Chiropractic professionals. Led by some of the profession’s brightest minds and most electrifying presenters, registration for both in-person seminars and online webinars is now open at FootLevelers.com/seminars.

About Our 2016 Seminars

Taking place in major cities across the country, Foot Levelers’ educational seminars are widely regarded as among the profession’s best. Topics range from “Lower Extremity Techniques for Spinal Pelvic Stabilization” with world-renowned educator Dr. Mark Charrette to “Tools and Techniques for Building a Sports Chiropractic Practice” with Dr. Kurt Juegens, a former member of the Olympic Track and Field Trials Sports Medicine Team.

All Foot Levelers-sponsored seminars are eligible for Continuing Education Units (CEUs) through partnerships with Chiropractic colleges and universities. The cost for earning up to 12 credit hours is just $199 for doctors and $99 for C.A.s. Students attend FREE.

Visit FootLevelers.com/seminars to sign up for “CEUs without the Snooze.”

About Our 2016 Webinars:

Foot Levelers’ one-hour long webinars include riveting presentations like “Inflammation Is Killing Your Patients (and You Too)” with Dr. Pat Kennedy and Dr. Jon Mulholland’s “Biomechanical Issues with Runners: How to Become a Running Expert in Your Community.” Many states offer CE credit for these webinars; all webinars are free to enjoy. Visit FootLevelers.com/seminars to learn more and to register.

About Foot Levelers: Foot Levelers, Inc., the world’s leading provider of individually designed functional orthotics and other therapeutic products, has been serving healthcare professionals for nearly 65 years. Foot Levelers supports every step patients take to enjoy fuller and happier lives at work, home, or play. Visit FootLevelers.com, like us on Facebook, and follow us on Twitter.

New Single Stream Recycling Program, Production Improvements, and More Helping to Transform the Company Into a Greener Manufacturer

ROANOKE, VIRGINIA—Foot Levelers is excited to announce the results of ongoing environmentally- focused initiatives. Several programs have come to fruition this month, including a brand new Single Stream Recycling Program and new “Project LED.” Plus, the company continues to see dramatic decreases in waste, thanks to production improvements.

1. New Single Stream Recycling for Our Employees: On March 29^th, Foot Levelers kicked off a new, more efficient mixed recycling program through our partner Waste Management. Single stream recycling takes away the time and headache of sorting different materials into different bins, and is proven to increase participation in recycling by up to 50%. Foot Levelers is one of the first companies of its size in the Roanoke Valley to adopt single stream recycling.
2. New “Project LED”: We’ve embarked on a 36-month plan to replace 1,000+ fluorescent lights throughout our facility with more environmentally-friendly LED tubes. LED tubes are mercury-free; are 30% more energy-efficient than fluorescent; and on average, last 67% longer. LEDs have also been shown to improve a person’s mood, energy, and alertness—great news for Foot Levelers’ hardworking employees. (The 36-month plan was conceived for maximum “green impact” and minimum unnecessary waste: each fluorescent bulb is replaced with an LED as it burns out, so as not throw away a still-functional product).
3. 31.8% reduction in casting kit-related waste realized; that’s over 18 tons of cardboard saved in 2015 alone: Since 2009, Foot Levelers has decreased the number of foam/cardboard casting kits it provides customers by over 1/3^rd, dramatically reducing the company’s carbon footprint in terms of manufacturing, distribution/mailing, and customer use of the kits. Increasingly, Foot Levelers’ customers are using a 3-dimensional imaging system, the Foot Levelers 3D BodyView, to capture and send patient foot images electronically, eliminating the need to “cast.” These images are used to make Foot Levelers’ signature product: custom-made foot orthotics.

“These new programs are helping move Foot Levelers toward its goal of being a more environmentally- friendly manufacturer,” said Steve Stone, Vice President of Operations. “It’s the right thing for the environment, it’s the right thing for business, and it’s something our team can all get behind.”

CPOYA, an Acronym for Concerned Parents of Young Athletes, is a Partnership with Renowned Sports Chiropractor Dr. Tim Maggs

Roanoke, VA—August 23, 2016—Foot Levelers is proud to introduce a brand new specialty custom-made orthotic: CPOYA, designed to help prevent injury and assist biomechanics in middle and high school aged athletes. CPOYA comes in two versions: a full-length custom-made orthotic and a 3/4th length custom-made orthotic with a full-length top cover. CPOYA is slender, lightweight, and ideal for athletic shoes and cleats. It features:

• Revolutionary MPAX™ in the heel, research-proven to absorb up to 90% of shock, shielding the joints and muscles from undue stress. The full-length CPOYA orthotic also features MPAX Pro™ in the toe area for added propulsion
• Perforated durable top cover provides breathability, strong odor control
• StanceGuard™, which provides full weightbearing support for the foot’s three arches throughout the gait cycle
• 3 Arch Advantage™ to help promote healthy posture, prevent injury and improve biomechanics

The new product coincides with the nationwide launch of the CPOYA Providers Network, an exciting partnership with world-renowned sports Chiropractor Dr. Tim Maggs. “CPOYA” is an acronym for Concerned Parents of Young Athletes. Doctors of Chiropractic and other healthcare professionals can become CPOYA-certified providers through comprehensive and free virtual training at www.CPOYA.com, made possible by Foot Levelers funding. In joining CPOYA, providers are trained in Dr. Maggs’ Structural Fingerprint Exam®, a prevention-oriented biomechanical exam that DCs can provide to young athletes prior to each sports season, in addition to the industry-standard medical exam. Foot Levelers also hosts training on the Structural Fingerprint Exam at the Foot Levelers Training Center in New York (see dates and reserve a space at www.FootLevelers.com/TrainingCenter).

“Too often care for athletes is focused on responding to injuries, rather than preventing them to begin with,” said Kent S. Greenawalt, Foot Levelers’ CEO. “Chiropractic, with its tradition of focusing on whole- body health and biomechanics, can change that. Partnering with Dr. Maggs to launch the CPOYA network, and introducing the CPOYA orthotic, are two exciting initiatives that we hope will help advance the cause of preventative care for our nation’s vulnerable youth athlete population.”

Click here for more information about CPOYA.

Greenawalt Honored for His “Significant Contributions” to Region; $50,000 Matching Gift Announcement Was a Surprise to All

ROANOKE, VIRGINIA—November 2, 2016—Junior Achievement of Southwest Virginia inducted Foot Levelers’ CEO Kent S. Greenawalt into its Business Hall of Fame event last night. During his acceptance speech, Greenawalt announced that he would match any gift given to the organization this week, up to $50,000. “I believe the audience would like to leave a mark and support Junior Achievement,” said Greenawalt, himself a beneficiary of the organization. Greenawalt got heavily involved in high school in Dubuque, Iowa, during which time he won a number of national Junior Achievement championships and recognitions. Have your gift matched here: www.JuniorAchievement.org/web/JA-SWVA.

The occasion was marked by a special awards dinner at the Hotel Roanoke in Roanoke, Virginia, Foot Levelers’ hometown since 1988. The induction recognized Greenawalt’s achievements as a successful business leader, including his “significant contributions to the Southwest Virginia region” and to “free enterprise and society” in the region. Proceeds from this dinner and awards ceremony benefited Junior Achievement of Southwest Virginia's K-12 educational programs.

“What better investment do you have than investing in young people who value the free enterprise system and want to go on and have an achievement mentality?” said Greenawalt of Junior Achievement. In what he described as a “spur of the moment thing,” Greenawalt added, as the audience audibly gasped: “Between now and the end of the week, I’d like to match your contribution to Junior Achievement to a ceiling of $50,000.”

MEDIA COVERAGE

• Roanoke Times: CEO makes impromptu promise at Junior Achievement Awards
• WFXR: Kent Greenwalt, Chairman and CEO of Foot Levelers, Discusses Junior Achievement
• Junior Achievement honors Roanoke businessman
  - Junior Achievement raises $55,000, meets challenge grant
• At Business Hall of Fame event, inductee and Foot Levelers CEO Kent S. Greenwalt issues challenge: "Give to Junior Achievement of Southwest Virginia This Week and I'll match up to $50,000

About Junior Achievement of Southwest Virginia: Junior Achievement of Southwest Virginia, Inc. is a non-profit organization whose aim is to educate and inspire young people to value free enterprise, business and economics. The office is part of Junior Achievement USA, whose national headquarters and Service Center in Colorado Springs, CO provides support for 124 local offices that carry out the mission. The international affiliate serves more than 100 countries with offices around the world. Altogether, Junior Achievement reaches approximately 5.2 million students worldwide.

Proven to Grow Practices and Improve Outcomes, Next Sessions Take Place Oct. 27^th and Nov. 17^th Near Albany, NY

Roanoke, VA—October 6, 2016—Foot Levelers recently launched the Practice Xcelerator Program, a partnership with renowned sports Chiropractor Dr. Tim Maggs of New York. Described as a “intensive training for DCs who are serious about improving their ‘orthotics game,’” the half-day session features training on Dr. Maggs’ Structural Fingerprint Exam^®, with a strong emphasis on 3D digital scanning of the feet, radiology, and laser, among other protocols. Nearly 20 hand-selected doctors from around the country attended the first session on September 15^th.

Plus, Foot Levelers Unveils New Custom Orthotics, Shoethotics^® and Hosts Dynamic Presentations by Drs. Mitch Mally, Tim Maggs

Roanoke, VA—September 1, 2016—At the Florida Chiropractic Association’s (FCA) The National last week in Orlando, Foot Levelers gave away a 3D BodyView digital imaging device to one lucky attendee selected at random. The winner was newly minted Doctor of Chiropractic Dr. Bradley Koser of Tampa/St. Petersburg, Florida, a graduate of National University of Health Sciences and the University of South Florida.

The 3D BodyView, an $800 value, will help Dr. Koser get his practice off on the right foot. It’s the fastest, most convenient and accurate way to capture images of patients’ feet and assess their need for custom-made functional orthotics. Plus, the powerful, on-screen imagery and print-ready Report of Findings are compelling patient education tools. The 3D BodyView also helps to improve patient outcomes and increase practice revenue as those who are assessed using the device are more likely to invest in custom-made functional orthotics. In a recent Facebook post, Dr. Koser commented: “I'm so stoked that I won the raffle for a Foot Levelers 3D BodyView orthotics setup at the FCA!!!”

Also at FCA, Foot Levelers sponsored presentations by Dr. Mitch Mally and Dr. Tim Maggs. Dr. Maggs discussed the CPOYATM Providers Network, made possible by Foot Levelers’ funding. Dr. Mally gave several talks on topics spanning Carpal Tunnel Syndrome, foot/ankle biomechanics and shoulder conditions, drawing energetic crowds back to the Foot Levelers booths for demonstrations and “learning beyond the classroom.” At booths #1 and #25, attendees also handled a number of exciting new products fresh from the Foot Levelers’ R&D lab including:

• New CPOYA^™ custom-made functional orthotic, designed to help prevent injury and assist biomechanics in young athletes.
• New AM7^™ custom-made functional orthotic, designed to promote healthy posture and biomechanics in teens ages 13-18.
• New Shoethotics^®, from OluKai, Florsheim, Merrell, Brooks, New Balance and Clarks.
• New head-turning colors in our popular line of custom orthotic waterproof flip-flops: deep, lush Jungle Green and invigorating Wild Orange.

Organization Pays Special Tribute to Greenawalt for His “Significant Contributions to the Southwest Virginia Region”

ROANOKE, VIRGINIA—November 1, 2016—Junior Achievement of Southwest Virginia has selected Foot Levelers’ CEO Kent S. Greenawalt as a 2016 Business Hall of Fame inductee. The occasion is marked by a special awards dinner on November 1^st, 2016, at the Hotel Roanoke in Roanoke, Virginia, Foot Levelers’ hometown since 1988. The induction recognizes Greenawalt’s achievements as a successful business leader, including his “significant contributions to the Southwest Virginia region” and to “free enterprise and society” in the region. Foot Levelers, a 64-year-old company founded in Dubuque, Iowa, relocated to Roanoke in 1988 and has played an active role ever since as one of the area’s larger employers and a sponsor of numerous charitable events, including the Foot Levelers Blue Ridge Marathon.

Mr. Greenawalt is one of two 2016 Laureates; he is joined by developer Ronald L. Willard, CEO of The Willard Companies. The event will also pay tribute to Robert Kulp, Jr. and Mike Whiteside of Black Dog Salvage, an architectural salvage business located in Roanoke. Proceeds from this dinner and awards ceremony benefit Junior Achievement of Southwest Virginia's K-12 educational programs.

“I am deeply grateful to Junior Achievement of Southwest Virginia for this generous recognition,” said Greenawalt. “This event is a capstone in my decades long involvement with J.A., to whom I owe so much. I joined J.A. in high school and have been putting to use the lessons I learned from their caring instructors and mentors ever since.”

About Junior Achievement of Southwest Virginia: Junior Achievement of Southwest Virginia, Inc. is a non-profit organization whose aim is to educate and inspire young people to value free enterprise, business and economics. The office is part of Junior Achievement USA, whose national headquarters and Service Center in Colorado Springs, CO provides support for 124 local offices that carry out the mission. The international affiliate serves more than 100 countries with offices around the world. Altogether, Junior Achievement reaches approximately 5.2 million students worldwide.

Custom Orthotic and Postural Support Company Offers 19 Exciting Seminars This Fall,with Some of Chiropractic’s Most Dynamic Speakers—“CEUs without the Snooze”

ROANOKE, VA—September 27, 2016—Foot Levelers, the world’s leading provider of custom-made orthotics, has announced it is offering 19 of its Fall Seminar Series events for FREE. Each of the 19 events is worth 12 Continuing Education (CE) credits. Those interested in attending one of the seminars are asked to call Foot Levelers at 800.553.4860 for additional details.

The company is also celebrating Chiropractic’s 121^st birthday with a fantastic Buy One, Get One Free offer on its custom-made functional orthotics and custom orthotic flip-flops. This special allows Chiropractors to put patients in multiple pairs of orthotics, helping to ensure their Kinetic Chain is supported in throughout the day.

This Fall, Foot Levelers has 10 of the best and brightest Chiropractic minds on its seminar schedule, including Drs. Terry Yochum, Tim Maggs, Alicia Yochum, Kevin Wong, and Kristina Petrocco-Napuli. The topics the 10 speakers cover include Chiropractic Care for Women’s Wellness; Examination, Documentation and Coding of Biomechanics; and Updated Imaging of Your Problematic Patient.

A complete listing of speakers, topics, locations, and dates can be found at FootLevelersEvents.com. The Foot Levelers Sales and Service team can also help anyone interested in signing up – just call 800.553.4860.

Foot Levelers orthotics are backed by 37 clinical research studies and are the most evidence- based orthotics in the world. Foot Levelers orthotics are proven to help relieve back pain, improve athletic performance, and help hold the Chiropractic adjustment better. Those who have not yet taken advantage of Foot Levelers’ Buy One, Get One FREE offer can contact the company’s Sales and Service team at 800.553.4860.

In addition to the seminars, Foot Levelers continually offers FREE online webinars. The company has joined with New York Chiropractic College to offer 1 CE credit per webinar in several states. For a full listing of webinars and eligible states, visit FootLevelers.com/seminars.

Led by Dr. Tim Maggs, Among the Nation’s Most Successful Sports Chiropractors, Expert in Treating Young Athletes—Reserve Your Seat at FootLevelers.com/PracticeXcelerator

Roanoke, VA—August 11, 2016—Foot Levelers is proud to unveil the latest in its growing network of educational institutions dedicated to practice growth: the Foot Levelers Practice Xcelerator. On September 15th, Dr. Tim Maggs, one of Foot Levelers’ strongest proponents and among the nation’s most successful sports Chiropractors, leads the first training in New York. Described by Dr. Maggs as a “boot camp for doctors who are serious about growth,” the half-day session will feature training on Maggs’ Structural Fingerprint Exam™, with a strong emphasis on 3D digital scanning of the feet, radiology, and laser, among other protocols. To learn more and reserve your seat, visit FootLevelers.com/PracticeXcelerator.

“100% of My Patients Get Custom Orthotics. What About Yours?” —Dr. Tim Maggs

Dr. Maggs first developed the Structural Fingerprint Exam over 25 years ago while working with the New York Giants. Noting that care for players was focused on reacting to injuries, rather than preventing them, Dr. Maggs developed a system of pinpointing biomechanical and structural weaknesses in the body— weaknesses that could lead to injury. Using this preventative approach, the Structural Fingerprint Exam, all of Dr. Maggs’ patients walk away with a pair of custom-made functional orthotics from Foot Levelers as part of their injury-prevention plan. Foot Levelers’ custom-made orthotics are research- proven to help correct pedal instabilities, absorb shock, and improve biomechanics. They are a critical component of Dr. Maggs’ care, especially for the young athletes who make up the majority of his patients.

Learn How to Reach the Middle and High School Athlete Market

Learning how to perform the exam is also a great way for DCs to break into the underserved middle and high school sports market. Dr. Maggs is a recognized national expert on the subject; he is the Director of Sports Biomechanics at Christian Brothers Academy in Albany, works with more than 25 high schools, and has performed over 1,500 of his Structural Fingerprint Exams on young athletes over the years.

“Foot Levelers is committed to supporting doctors and ensuring their practices are strong and successful, and to helping patients stay safe and injury-free,” said Foot Levelers CEO Kent S. Greenawalt. “Partnering with Dr. Maggs in opening the Training Center and teaching the Structural Fingerprint Exam promotes both of these goals.”