Leading Provider of Custom Orthotics
It’s the year of MASTERY and we want you to join us October 4-6 for a weekend of education, networking, fun, entertainment, and so much more.
*Three office personnel. ($99 each additional DC, $79 each additional Certified Healthcare Professional or Office Staff, up to a total of 10 registrations. Call for pricing for groups more than 10.)
Foot Levelers is proud to the be the official Awards Dinner sponsor for the 2019 Student American Chiropractic Association (SACA) Leadership Conference. From September 6-8, 2019, SACA leaders from across the country will convene at the National University of Health Sciences in Lombard, Illinois for the this prestigious event. The program is designed to inspire and educate chiropractic student leaders, so attendees will gain vital tools to become successful and effective leaders in their profession and communities.
ROANOKE, Va. (May 28, 2019) — Ten years. Five million dollars. That’s the contribution of the Foot Levelers Blue Ridge Marathon as more racers brought more money to the Roanoke Region’s economy.
More than 3,050 runners registered for Foot Levelers Blue Ridge Marathon, double marathon, half marathon, relay, Anthem Star 10K, and Carilion Family 1-Miler as well as the new Sunday Slow-K. The event generated a record single-year total of $835,618 in economic impact according to an analysis by the Roanoke Regional Partnership.
Foot Levelers Veteran, Company Historian.
Problem Solver, Motivation Expert, Ms. Congeniality, Mentor, and not least of all, Leader.
She of the awesome nickname.
Many of our doctors have either met or talked to Yolanda, aka “Yo,” over the years. Last week, she celebrated 25 years working for Foot Levelers–a quarter of a century! Yolanda is known for always going the extra mile and being an expert in all things Foot Levelers. She’s one of our longest serving employees, and also one of the nicest folks you’ll ever meet!
Happy 25th, Yo! Thanks for all of your hard work and dedication over the years!
We invite you to get to know one of our favorite ladies in the interview below.
FL: How did your career at Foot Levelers start?
Y: I can’t believe it’s been 25 years already–time flies when you’re having fun and look forward to coming to work every day!
I was hired to work in the Laboratory, opening, keying, and sorting orders. I moved to Customer Service, then I started traveling to represent Foot Levelers at Chiropractic seminars in my second year. Later I moved into the seminar department full-time. I was promoted to Seminar Manager and held that role for over 15 years.
FL: Now you’re over Sales & Service. Can you explain your role?
Y: I consider our Sales & Service Representatives my customers, so first and foremost I make sure they have all the tools they need to take care of our customers. If you read my job description though, it would probably say that I am responsible for continual (education) training, coaching reps on individual improvement, tracking attendance and calls to continually achieve high performance. All of that IS true and helps them become better at their jobs, which in turn helps them take better care of our customers!
Yo’s Team! L-R (front row): Abby, Mary, Ginny, Samantha, Tammy, Stephanie, Paige, Trixie, Melissa, Roger, Cassandra, Lindsey, and Josh (aka Barto). Second row: Cecil, Yolanda, Connie, Kylee, Matt, Will, Wayne, Jacob, and Christine.
FL: What’s your most memorable moment at Foot Levelers?
In addition to kicking off our exciting new partnership with Roanoke Fire-EMS, Elizabeth and Mary of Team Foot Levelers took our message of “healthy people = healthy company” on the road, speaking to the fine folks of Leadership Roanoke Valley Class of 2017 (LRV) on Wednesday.
LRV is an interactive 10-month program that unites movers-and-shakers from every sector of the workforce to develop leadership skills and discuss how to make Southwest Virginia a better, smarter, more innovative (and more fun!) place to live, work, and play.
Elizabeth spoke about how Foot Levelers’ innovative, homegrown Workout for Payout program keeps our employees healthy and happy and our company strong. You can check out a recent WSLS Channel 10 story about Workout for Payout, the Foot Levelers Blue Ridge Marathon, and our star employee/hometown- basketball-hero-to-boot Abby Oliver here.
Thanks to Leadership Roanoke Valley for making us a part of your big day!
America’s Toughest Road Marathon just keeps getting bigger, with 2,507 registered runners–an 11% increase over last year; 600 volunteers, a brand new (official) double marathon, 10 non-profit race beneficiaries, plus runners hailing from 43 states and nine countries.
Even though warnings of severe weather forced organizers to cancel the event about five hours in, reviews were glowing (thanks, folks!).
Runner Elizabeth R. Bain of California said this about the race in The Roanoke Times: “What really made this course shine (besides the gorgeous views from the tops of the mountains)? YOU, Roanoke! From the volunteers handing out bibs and shirts at packet pick-up, to the mimosa ‘aid station,’ to the guy driving the bus where I took my DNF [did not finish], everyone was so kind and friendly! Even though I’m a slow, back-of-the-pack runner, every aid station had cheers and cowbells and plenty of aid station supplies for me.”
Foot Levelers booth at the Marathon Expo Friday before the race
We’re proud to support this incredible event every year, and congratulate all who dared to run America’s Toughest Road Marathon. An extra loud shout-out goes to our employees who got up at the crack of dawn to participate as runners or volunteer at the Star aid station!
It takes a village to host a marathon (Foot Levelers peeps in yellow giving out water, snacks, cheers and high fives to runners at the Star Aid Station)
Numbers about the economic impact should be out soon. Last year, the marathon generated more than $592,000, and over the past seven years, the it’s added more than $3.2 million to the local economy.
Our man Barto (center, in black) chugging up Mill Mountain along with other runners. Credit: The Roanoke Times.
Congratulations runners, thank you volunteers, and kudos to organizers from the Roanoke Regional Partnership for another world-class event!
Tammy and her daughter after the event
Some of our employee runners ready for the race: L-R, Barto, Scott, Tyler, Mike and Wayne
SHINDIG is a win-win-win. Part of Foot Levelers’ ongoing 65th year anniversary celebration, the savings docs receive with code SHINDIG are nothing short of historic. But hurry, the SHINDIG ends this week! So does the opportunity to win this FINAL SHINDIG prize package! Call 800.553.4860 today or include code SHINDIG in special instructions.
Here’s what you need to know about the must-have prize package for the Outdoor Adventure junkie: “Like carrying a breeze on your back, the STRATOS 24 incredibly ventilated pack features panel-loading convenience and organization for demanding day hikes and features adjustable torso lengths to dial in the perfect fit for everyone.”
“The ENO Double Deluxe is ENO’s largest hammock with room for two and then some. Sure, you could hog the whole Double Deluxe and feel like the King or Queen of your own country, but what good is a party bus with no party? Invite a friend, stretch out, and laugh together at all the people sitting in the dirt like suckers… The added width of the Double Deluxe makes it the perfect option for some quality time for you and your favorite St. Bernard.”
Increase your chances of winning the ENO Double Deluxe Hammock + Osprey STRATOS 24 Daypack by SHINDIG-ing with us through the end of this week ONLY! Call 800.553.4860 or include code SHINDIG in special instructions.
Not only is Foot Levelers the title sponsor, we have several employees who will be competing tomorrow in America’s Toughest Road Races. We also have several dozen more signed up to cheer on runners and hand out waters and snacks at the Mill Mountain Star Aide Station.
L-R, Meet our runners: Abby, Mike, Scott, Barto, Tammy, Wayne, and Tyler
Last night, WSLS’s John Carlin interviewed our CEO Kent about the company’s support of the marathon during a half-hour live marathon special. Check out the rebroadcast here! (Kent speaks to John around 11:30, and you can see Abby in action in the story immediately following the interview).
John Carlin (left) and Kent at the Foot Levelers Blue Ridge Marathon finish line last night
Big shout-out to our employee participants–we have all the faith in the world in you! We wish you and ALL the runners the best of luck on the course tomorrow! Stay tuned here and on our Facebook, Instagram and Twitter for more updates throughout the weekend.
Excitement is building for the Foot Levelers Blue Ridge Marathon, this Saturday in Foot Levelers’ stunning hometown of Roanoke, Virginia. Known as America’s Toughest Road Marathon, the event draws brave souls from all over the country.
Once again this year, several of our employees will be taking to the course as competitors–best of luck to Tammy, Wayne, Scott, Abby, Mike, and Tyler! And as always, we’ll have a raucous group of cheerleaders and helpers up at the Mill Mountain Star Aide Station helping to hand out waters, snacks, and keeping runners’ spirits high.
WSLS Channel 10 came to visit us recently to talk to Abby Oliver, former basketball superstar and our awesome employee, about her training for the marathon and some of the innovative ways Foot Levelers encourages employees like Abby to stay fit and healthy. They’ll be running a special tonight about the Marathon featuring Abby and a live interview with Kent from the finish line at Elmwood Park. Tune in if you can or check back here–we’ll post the special after it airs.
We’re rooting for everyone Saturday! You got this!
Twenty-nine years ago today Mary Patsel joined the Foot Levelers team. Today she is our Trainer/Team Leader in Customer Service and, other than our CEO, is Foot Levelers’ longest serving employee.
Mary is incredibly knowledgeable about company history and the ins and outs of our products. When newbies have a question (or heck, non-newbies too), nine times out of 10 Mary has the answer.
Please join us in congratulating Mary and get to know her here!
Q: What’s your role at Foot Levelers? Over the years, what other positions have you held?
“I’m the Trainer/Team Leader now, but I started as a Customer Service Representative. Over the years I’ve been the Customer Service Supervisor, Outbound Team Leader; I’ve also worked in Accounting, Credit, and Customer Relations.”
Kent Greenawalt and Mary Patsel today on Mary’s 29th anniversary!
Q: What’s it like to look back on 29 years with Foot Levelers?
“It seems like only yesterday first I walked into Customer Service and heard the phones ringing. I love teaching and watching new people learn the products and get excited about coming to work. What do I love about my job? The fact that we’re helping people from all over the world achieve a better quality of life. Also, the people who work here—without a doubt, the best anywhere. I feel so blessed to be part of this company and to continue to teach the legacy of Dr. Monte Greenawalt. I try to think positive and find the best in everyone. We’re all here together. We are a team!”
Q: What is your favorite “Foot Levelers moment”?
“So many wonderful moments. One of the best is when I celebrated 25 years and was given my beautiful Cartier watch compliments of Foot Levelers!”
Mary with Doris (left). Doris is Foot Levelers’ second longest serving employee, after Mary–but not by much! Doris celebrates her own 29th anniversary with us in June.
Q: When you think back on all the doctors and patients you’ve helped over the years, is particular experience that stands out?
Mary on the right at the groundbreaking of Foot Levelers’ new wing in 2002.
“I’ve seen and heard so many cases that had great endings that it’s hard to pick one, but I remember a little boy only 8 years old who loved to play basketball but could never play the whole game because his arches were so flat that his knees would start to hurt. He would have to stop playing before half of the game was over. This really made him sad and depressed, so his parents took him to see a Chiropractor, he started to get regular adjustments, and was soon he was scanned for orthotics. Within weeks his knees stopped hurting and he was able to play the whole game. This little boy sent me a letter thanking us for making his orthotics and telling us how much better he feels and that we have changed his life forever! I was in tears!”
Thanks, Mary, for 29 wonderful years of service!
Mary on St. Patty’s Day in 2010 (we couldn’t resist!)
The SHINDIG continues with UNLIMITED chances to win this amazing prize package: a set of 3 Yeti Ramblers (10 oz., 20 oz. and 36 oz.)!
Here’s what the Yeti folks have to say about them: “…Yeah, we over-engineered these YETI Tumblers to be virtually indestructible and keep your drink as cold (or hot) as science allows. With 18/8 stainless steel construction, double-wall vacuum insulation, and No Sweat™ Design, they’re perfect for the deer lease, cleaning table, or just the times in between your outdoor adventures.”
(And here’s what Shelley in our Marketing department has to say about hers: “Best dang coffee cup I’ve ever owned. Don’t leave home without it”).
(Pictured above: Shelley, Foot Levelers Marketing Gal and Yeti Enthusiast).
Featuring…
Congrats to Dr. Edward Wagner of Wagner Holistic Center in Pacific Palisades, Ca. Dr. Wagner used code SHINDIG last week and won a pair of Beats wireless headphones in our sweepstakes!!
Docs: Be sure to get your SHINDIG orders in–the more you use code SHINDIG, the more patients you help, the more you save, the more chances to win. We’ll be announcing a new fabulous prize on Monday!
MEDIA ALERT: To celebrate 65 years of relieving pain and improving patient outcomes, Foot Levelers launched an exciting, year-long patient sweepstakes: “Where Have Your Orthotics Taken You?” (“WHYOTY”). There’s a prize for every month; April’s was recently revealed to be a pair of Brooks Shoethotics®. Brooks are the go-to shoes of serious runners; our Brooks Shoethotics combine this exceptional brand with Foot Levelers custom-made orthotics built in.
Whether it’s running their first marathon or walking to the mailbox pain-free, patients who post their photos and/or videos of them “in action” with their orthotics to Foot Levelers’ Facebook page are entered to win a fabulous WHYOTY prize each month.
“My Foot Levelers took me hiking through an old volcano on the island of Hawaii!” said Danielle Evans of Michigan, January’s winner. “I never travel without them. Two foot surgeries and metal in my feet have made me so thankful for the support they offer my three arches (or lack there of), the lightweight design, and soft foam inserts. I had tried ones from my foot doctor who did my surgeries and the hard inserts made my feet hurt worse! Foot Levelers orthotics are a life changer!”
Another submission from WHYOTY contestant Claire Welsh!
It’s easy for patients to enter WHYOTY. Here’s how:
1) Posts a photo or video to our Facebook page of an activity in which you’re wearing Foot Levelers orthotics or orthotic footwear.
2) Say a few words about what’s happening and where.
3) Each post, post like, and post comment equals entries into a monthly sweepstakes. At the end of the month, we announce the winner!
The more you post, and the more your friends “like,” share, and comment on it, the greater the chance of winning that month’s prize!
Abby runs in our Brooks Adrenaline GTS 17 Shoethotics with InMotion custom orthotics. One of our best custom orthotics and also the most popular is the InMotion, featuring silver for natural odor and moisture control, as well as Celliant® to help with increased energy, performance, strength, and stamina. Check out a short video of Abby in action on our Facebook page! We’ll post again when the WSLS story airs.
Abby training for the Foot Levelers Blue Ridge Marathon
Alyssa interviewing Kent in Foot Levelers’ gym
For the first time, the American Chiropractic Association (ACA), the World Federation of Chiropractic (WFC), and the Association for Chiropractic Colleges (ACC) joined forces to present a world-class Chiropractic program featuring the latest in scientific research, global perspectives on the future of the profession, and inspirational sessions delivered by the profession’s thought leaders and content experts.
On March 14th at the National Press Club, our CEO Kent S. Greenawalt delivered opening remarks at the official launch event for the Foundation for Chiropractic Progress‘s “Save Lives. Stop Opioid Abuse. Choose Chiropractic” campaign. Chiropractic, Kent argues, can lead the charge in reversing America’s ongoing opioid epidemic with its staggering implications on communities, families and the American healthcare system.
You can view the moving presentation here.
Greenawalt to Address Global Healthcare Leaders, Media in Washington D.C. This Week at the World Federation for Chiropractic’s (WFC) Biennial Congress. The Launching of a New F4CP Campaign — “Save Lives. Stop Opioid Abuse. Choose Chiropractic.” — May Be “The Most Significant Meeting in the History of the Profession”
Foot Levelers’ Chairman and CEO Kent S. Greenawalt will deliver opening remarks on behalf of the Foundation for Chiropractic Progress (F4CP) on March 14th at the National Press Club in Washington D.C. next week. Greenawalt, who is also the founder and Chairman of the Foundation,
will speak on a topic that could not be more urgent or relevant today: the opioid epidemic in America, an ongoing tragedy with staggering implications on communities, families and the American healthcare system. Chiropractic, Greenawalt says, can lead the charge in reversing the horrifying trend.
On this International Women’s Day, Foot Levelers honors women the world over, with a special nod to those women Chiropractors who have dedicated their careers to helping patients lead healthier, happier lives. Here are just a FEW of the women DCs who have, or are, shaping the profession, many of whom we’re proud to call “partner.”
Meanwhile back at the ranch in Roanoke, Virginia, Foot Levelers’ hometown….
L-R: Elizabeth Hand, Mission Coordinator, and Catherine Warren, Executive Director of Susan G. Komen Virginia Blue Ridge
We welcomed two very special guests yesterday, Catherine and Elizabeth from Susan G. Komen Virginia Blue Ridge chapter. Elizabeth spoke to our employees about breast care and early warning signs of breast cancer, while Catherine was busy signing up employees for the Susan G. Komen Virginia Blue Ridge Race for the Cure on April 29th (a week after the Foot Levelers Blue Ridge Marathon).
Susan G. Komen’s mission is to “save lives by meeting the most critical needs in our communities and investing in breakthrough research to prevent and cure breast cancer.” They do incredible, life-saving work raising awareness and if — when — a cure is developed, it will be thanks in part to the millions that Komen invests in research. Now that’s a mission we can get behind.
Foot Levelers encourages all our employees to Race for the Cure, and we make it easy by covering everyone’s registration fees. That way folks can focus on what’s important: raising money for Komen!
A big shout out and thank you to Catherine and Elizabeth for their time today (and for the cupcakes!)!
Tammy giving the kiosk a test run. L-R: Brandon, Brad, Rob, part of Tyler’s head, Kent, Chad, Dawn, John, mystery person’s arm, Chris, Heather
8,157 miles as the crow flies from Melbourne, other members of the Team Foot Levelers are getting ready for Parker Vegas, Chiropractic’s biggest annual event featuring hundreds of exhibitors, dozens of presentations, and thousands of attendees from all over the world.
Check out some shots of the team getting ready for opening day. And if you’re in Vegas, be sure to drop by the Paris Hotel to see us in action!
Archie!
Another view of the team at set up.
WE’RE VEGAS-BOUND, BABY! WITH A NEW KIOSK, NEW PRODUCTS, AND A NEW MASCOT – IT’S FOOT LEVELERS’ BIGGEST, BOLDEST PARKER EXPERIENCE YET!
Foot Levelers turns 65-years-young this year, and fueled by the birthday spirit the team is headed to Parker Experience Las Vegas, one of Chiropractic’s largest annual events February 23-25 in the stunning Paris Hotel!
This year, attendees will get to handle a number of exciting new products fresh from the Foot Levelers’ R&D and testing labs. Here’s what to expect should you find yourself in Vegas this weekend and wander over for a visit…
Foot Levelers advanced Kiosk
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